Tired of $20k/month “me-too” chatbots that barely move the needle?
Here’s how to actually leverage GenAI for customer service—without blowing your budget on a canned platform:
🔹 Build your own GenAI assistant using Retrieval-Augmented Generation (RAG) trained on your curated knowledge base.
🔹 Craft a tailored system prompt aligned with your brand, policies, and tone of voice.
🔹 Host it in Azure with Azure AI tools + Semantic Kernel for orchestration.
🔹 Use SignalR to route high-intent or complex queries to human agents in real time.
✅ Deflect the repetitive “Where’s my order?” and “How do I return this?” inquiries.
✅ Respond fast to high-value or frustrated customers—retain revenue and recover sales.
✅ Cut support costs while actually improving customer satisfaction.
This isn’t about replacing your team—it’s about amplifying them.
For a fraction of the cost of an off-the-shelf solution from ACME ChatBot.
About the author
Jason Franklin fCTO
Results-oriented, failure-tolerant leader, highly technical with over 30 years of experience. I build teams, motivate my peers, influence decisions, and drive results.
Passions: GenAI | Biz | DevOps